What is Local SEO? The Complete Guide to Improve your Local Search in 2022

Local SEO involves optimizing your company’s website so that it shows up higher in map listings on major search engines such as Google. As a result, when your local target audience searches for relevant terms, they are more likely to find your website. This involves including your company’s address and city name in the proper places on your website. Read on to know more about local SEO and why it is necessary for your local business. What is Local SEO? Local SEO includes optimizing your company’s website so that people who reside in your area can find it online when people search for related terms. SEO is an abbreviation for “search engine optimization.” Local SEO can be used by local companies such as shops or offices with high foot traffic. Local SEO allows people to find your company in person. Also, local SEO is often used by businesses that do not have a physical location but sell to a local audience, like a home cleaning service. Local SEO helps these busi...